Delirium Propaganda

So the much anticipated news has finally arrived, Feedburner can now be integrated with your Adsense account. Although this integration was expected for some time now, the new implementations might not be as useful has initially though.

First I started by reading the official announcement at the Feedburner blog to see what the commotion was all about. The information is very sketchy and not all that informative really. If that wasn’t enough, the announcement did make it very clear that AdSense options for feeds is not available at this time. So why bother then? Why not use the normal Adsense service?

This newly integrated capability — designed just for FeedBurner-powered content like yours — puts relevant AdSense content ads to work on your blog and/or website. (Note: AdSense options for feeds not available at this time.) If you choose to activate this service, you can run a 300×250 or 468×60 text or image AdSense ad on your blog. The ad will appear below the first item on your site and archive pages once you have installed the necessary code. Ad content is automatically targeted to complement your site and you will earn revenue each time visitors click on ads. You can even customize the colors (or use a saved color palette from your AdSense account) so the ad unit fits your site’s look and feel. Check out these 300×250 examples below.

The reason I wanted to integrate the two services was to have ads displayed on my feeds. I think this is the common though pattern for everyone using Feedburner. Anyway I went on with the whole integration thing which only took about 5 min and started configuring a few options for displaying ads on my blog. After that I followed the instructions for adding the code on my blog and what isn’t my surprise when I notice that the only thing it did was insert a standard ad block from Adsense.

This to me was a complete waste of time and to be honest I don’t see what the point is. Maybe in the near future there will be more improvements but right now you can hold on to your shorts, this service really sucks.

[tags] Feedburner, Adsense, ads, blog, Feedburner Adsense integration [/tags]