Delirium Propaganda

Recent talks of Microsoft trying to buy Yahoo! has made me wonder. While it makes commercial sense to Microsoft, and perhaps Yahoo! shareholders, it makes absolutely no sense to us, the users.

Its common knowledge that in terms of accuracy and speed of search engines, it is rank in the order of Google, Yahoo and Live (or whatever they call it). That is the result of the market share of each company in terms of searches. Will the “merger” of Microsoft and Yahoo searches produce more accurate searches for the “new” company or search engine? Very doubtful indeed.

Mr Icahn’s mind is made up. It is up to minority Yahoo! shareholders to make their voices felt. Microsoft should concentrate on getting their products and services more user-friendly. Update their search algorithm to make it more search friendly (how many times have you searched for something on their platform and decides that Google’s searches produces more accurate results - though it is getting less accurate these days, but that’s another story.), and produce more accurate results?

Why would Microsoft wants Yahoo! ? Due to Yahoo! Mail? Social sites? Advertising potential? I currently use Yahoo! Search Marketing for my ad links. If Microsoft successfully buy Yahoo, I can see the demise of Yahoo as a search engine, and Google totally dominating - not something I would like to see really.

In business sense, Microsoft has done the right move. On the other hand, they will just waste money. Google will just grow stronger and the “new” merged search “giant” will just grow smaller, in terms of advertisement revenue, in terms of search market share. Only one guy will be left laughing.

Microsoft is at it again and this time they plan to be the second biggest web advertiser in the world. The Redmond Company presented a very impressive 4 step “10, 20, 30, 40″ plan that will underline their strategy to become a leader in the growing online advertising industry.

The plan is really simple and is aimed to span over the next three to five years. Basically the strategy calls for an increase in the company’s share of internet search, page views, percentage of time spent on the Internet and most importantly, percentage of advertising dollars.

1. 10% of all Internet page views will be on MSN.com and Windows Live email
2. 20% of all time spent online will be at Microsoft website
3. 30% of all Internet searches will be performed on Microsoft/Live
4. 40% of all advertising dollars will be paid to Microsoft

To make this possible Microsoft has stated that it will invest between $1.5 billion to $1.7 billion this year alone in new data centers and servers. Although we can understand the company’s efforts, there are still many obstacles to be overcome and some won’t be that easy. The plan seems rather ambitious and unrealistic in some part, especially when talking about the 40% advertising market. The attention now is on Microsoft to see whether they can pull this off and conquer the second stop for biggest internet advertiser.

[tags] Microsoft, advertiser, internet, dollars, Windows live, MSN.com [/tags]

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[tags]amazing, lucrative website, gurus, software, lucrative, site promotion, business, building, successful [/tags]

We all would like to make money online and most of us even dare to dream of financial freedom. The problem is that after starting our online ventures we soon learn that things aren’t as easy as initially thought. There are many exciting opportunities available but none seem to deliver the lucrative results so desperately sought which end up driving countless people to despair and giving up.

The problem is that those people like many others didn’t take the time to gather information on important subjects like how to make money with Google. Only by reading and learning the tricks of the pros can anyone expect to make money online. Although everything seems easy the truth is that reaching financial independence with money earned online is very hard and only ever accomplished by a few people.

Blogging is also an excellent way to make money. Once again things aren’t always that easy but reading comprehensive well constructed articles like the one present at the Make money Blog is all you need to get your feet wet. If blogging isn’t your thing there are many easy to follow tutorials available on how to make money with eBay.

By reading the resources I’ve provided above you will undoubtedly gather the basic skills needed for making money online. Remember that no one is perfect and success only comes after hard work and a lot of trial and error.

[tags] Make money, Google, blogging, eBay, lucrative, online [/tags]

Snap now gives its users a unique way to make money from snap shots displayed on their sites. As of today it is possible to serve Adsense ads through their Snap Share service. The ads will be displayed underneath the main content of the Snap Shot once you’ve enable and configure Snap Shares from within your account.

The way the whole thing works is as follows. Instead of creating a new affiliate advertising program or complicated revenue sharing schema, Snap has developed a system in which it will take a portion of the advertising inventory on your site (the inventory mentioned is the ads shown on the snap shot) and share the rest with you in one of three ways:

• You can choose to display ads from your existing advertising provider like Adsense.

• You can choose to market yourself, or anything you want for that matter, using text or graphics ads.

• You can choose to donate your share of impressions to a charity of your choice.

It is too early to speculate whether site owners will be really interested in sharing their ad space for free, since all they get in return is an extra channel in which to earn a few extra clicks. All revenue generated by ads from the Snap Share service do not count since these belong exclusively to the Snap Share service and earnings are not shared.

[tags]Adsense, Snap, Snap Shares, Ads, revenue, graphics, sites, clicks, channel [/tags]

BuzzLogic provides distinctive tools for companies and individuals wanting to track the “buzz” around the internet. A company will use the BuzzLogic service as a monitoring platform for tracking the blogs that are writing, discussing or talking about their specific products or services and monitor the buzz.

With the new advertising platform it is now possible to build a complete marketing campaign using Google AdSense. The way it works is quite interesting, a company will look for authority blogs that are talking about their product and then set their Adwords ads to target that specific site to reinforce the message. The only real innovation is the site targeting but this method could prove itself very useful since it could save a lot of money to advertisers and even boost sales.

[tags] Buzzlogic, Buzz, Blogs, Adsense, Google Adsense, marketing, Adwords [/tags]

AOL is planning to buy the Quigo Ad network for around $300 million. This strategic move by the Time Warner Company is a clear demonstration that it intends on competing with Google and Yahoo in the online advertising arena.

Lately the online advertising companies have been on the buzz radar for many reasons. Just a few days ago Specific Media announced it had received a $100 million investment by private equity firm Francisco Partners. This isn’t an isolated case, many of the top ad networks are demonstrating a clear trend, a capacity for outstanding growth.

Just like the old saying says “you need money to make money” and from the looks of things the internet advertising isn’t an exception. The market is starting to look rather overcrowded with all the Affiliate programs so one has to wonder if there is room for more competitors.

[tags] Google, Yahoo, Specific Media, Affiliate programs, AOL [/tags]

So the much anticipated news has finally arrived, Feedburner can now be integrated with your Adsense account. Although this integration was expected for some time now, the new implementations might not be as useful has initially though.

First I started by reading the official announcement at the Feedburner blog to see what the commotion was all about. The information is very sketchy and not all that informative really. If that wasn’t enough, the announcement did make it very clear that AdSense options for feeds is not available at this time. So why bother then? Why not use the normal Adsense service?

This newly integrated capability — designed just for FeedBurner-powered content like yours — puts relevant AdSense content ads to work on your blog and/or website. (Note: AdSense options for feeds not available at this time.) If you choose to activate this service, you can run a 300×250 or 468×60 text or image AdSense ad on your blog. The ad will appear below the first item on your site and archive pages once you have installed the necessary code. Ad content is automatically targeted to complement your site and you will earn revenue each time visitors click on ads. You can even customize the colors (or use a saved color palette from your AdSense account) so the ad unit fits your site’s look and feel. Check out these 300×250 examples below.

The reason I wanted to integrate the two services was to have ads displayed on my feeds. I think this is the common though pattern for everyone using Feedburner. Anyway I went on with the whole integration thing which only took about 5 min and started configuring a few options for displaying ads on my blog. After that I followed the instructions for adding the code on my blog and what isn’t my surprise when I notice that the only thing it did was insert a standard ad block from Adsense.

This to me was a complete waste of time and to be honest I don’t see what the point is. Maybe in the near future there will be more improvements but right now you can hold on to your shorts, this service really sucks.

[tags] Feedburner, Adsense, ads, blog, Feedburner Adsense integration [/tags]

Google Blogoscoped has a story reporting that Adsense has officially contacted them to inform that they are prohibited from showing ads on the Chinese site Google.blogoscoped.cn. The site is question is not the property of Google Blogscoped but their Adsense ID is utilized since the Chinese site in question does borrow and translates some articles and compensates by generously sharing some of their revenue.It seems that the problem lies in the domain name used. Since it contains the word “Google“, Adsense ads are note permitted to be displayed. After contacting Adsense they received the following response.

Publishers are not permitted to make prominent use of “Google Brand Features” on sites showing Google ads. Google Brand Features include Google logos, product screenshots, or other distinctive features. Additionally, publishers may not place Google ads on sites incorporating Google trademarks in the site URL or on sites that frame Google pages, including search results pages. Which means in your case that the word “google” in the URL is not okay for showing ads, hence we had to deactivate serving to the site.

Apparently this is not an isolated case, many other sites containing the word “Google” in their domain have been banned from Adsense. Trying to be re-included is an option but the trend seems to demonstrate that this will not happen.

[tags] Google, Adsense, Blogoscoped [/tags]

Today I updated my Affiliate programs page to include a few more options, like WidegetBucks, for everyone that is interested in making money online. I know that there are still many good affiliate programs that aren’t on the list but I though these were the most important ones.

If you’re interested in pay-to-post services please look at this articles about Four pay to post sites for every blogger. I will also be updating the Affiliate programs page in the new few days to see if I can have it complete by the end of the week.

[tags] widgetbucks, affiliate programs, pay, post [/tags]