About Anything, and possibly Everything..

It seems that there are no stopping Google. Latest stats show that they are once again dominating the market’s searches, and they are widening the gap.

There are no big players in the search market, there is only one big player, and the rest are playing catch up.

Microsoft tried desperately to catch up with Google, for all their dominance in the desktop market, they should have easily beaten Google to a pulp. What happened?

For all Yahoo!’s dominance in the early search market, they seemed to have lost their plot too, losing market share in an even faster speed!

So what’s going on? There is only one answer. The search results.

Despite what the so-claimed experts say, branding, usability etc. etc. All these are irrelevant. Yahoo! about ten years ago have such a strong brand users “became” Yahooligans, remember? Do you hear Googlers?

Microsoft definitely knows how to brand themselves, but they failed on getting the right domain name for their search engines. And they are still failing!

Users are not stupid, definitely not Internet users. When the internet population exploded, we made do with sub-quality search results.

If you have been using the Internet for researching things since 1993 – 1994, you will definitely know we need to go through pages of irrelevant results from search engines till we find the right result we wanted.

How many of us really go through to Page 3 of any searches we do via Google nowadays?

Sadly, if we input a keyword for searches on Live or Yahoo, we may still need to work through several pages of search results to find what we want, even TODAY!

So there you go, the answer to why Google is dominating and the rest are panting. With the sizes of Microsoft and Yahoo, I am positive they can recruit top brains to do it, please recruit the right people.

I use Google everyday for my searches, like it or not, but I hate to see one day when Google is the only search engine. Monopoly is never healthy, but from the looks of things, unless Microsoft and Yahoo get it right soon, we are definitely heading that way.

In the meanwhile, I will stick to Google to find the results for my next search.

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